Market Intelligence
  • Simple desk research to be answered quickly

  • Market environment research for start-ups

  • Market Intelligence(company internal information)

Market(store) Test & Penetration

  • Quick consumer feedback before penetration into Korea

  • Shelf test in a limited number of stores

Direct Resource

  • Expo and Fair Support in Korea

  • Market research related document translation(guideline, screener, product profile, etc.)

  • Translated document validation

  • Business to Business meeting arrangement

  • Direct coordination in Korea

Areas of research
  • Industry(B2B) 

    • IT, gaming, cloud, server, developers

    • Retailers, data security, CRM

    • Automobile, commercial vehicle, mechanic, oil, garage, sales 

    • Bank, insurance, credit card

    • Chemical, petroleum, construction, refiner, solar panel

    • Pharm/healthcare, manufacturers, patients

  • Consumer(B2C)

    • Entertainment, movie, music

    • Lifestyles, beauty, fashion

    • Electronics

    • New service test, UI/UX

    • Consumer packaged goods

    • Sensory test, perfume, coffee

 

 

Method:

  • Netnography

  • Online Qual-Board

  • Online Survey (by Smartphone & PC)

  • Focus Group Discussion / IDI

  • Face to Face / CATI

  • CLT / Gang

  • Home Visit / Shop-Along / Exit Interview

  • Mystery Shopping / Service Audit

For the datasets below,

We can help you find the right one.

Use the contact menu to talk!

Free Datasets by the Korean Government
  • KOSIS(Korean Statistical Information Service)

    • The most extensive data available in Korea from the population to industry stats.

    • https://kosis.kr/eng/

Qualitative/Quantitative Social Science Datasets

  • KOSSDA(Korea Social Science Data Archive) 

Korea Panel Datasets

  • KLIPS(Korean Labor & Income Panel Study) 

    • More than 20 years datasets with more than 50 variables. 

    • https://www.kli.re.kr/klips/index.do

    • Note: you can either download from the homepage or send us your request on E/Contact.

  • WPS(Korea Word Place Panel Survey ) 

    • More than 10 years datasets with more than 50 variables. 

    • https://www.kli.re.kr/klips/index.do

    • Note: you can either download from the homepage or send us your request on E/Contact.

  • KRIVET(Korea Research Institute for Vocational Education & Training) 

  • KWPS(Korea Welfare Panel Study) 

    • More than 15 years datasets with more than 50 variables. 

    • https://www.koweps.re.kr:442/eng/main.do

    • Note: you can either download from the homepage or send us your request on E/Contact.

  • KIPF(Korea Institue of Public Finance) 

  • Facebook - Black Circle
  • 유튜브 - 블랙 서클

Business: Market and Marketing Research Service in Korea

Location: 3rd fl. of Sejong SB Plaza, Guncheong-ro 93, Jochiwon-eup, Sejong City, Korea

Information manager: Linda.Park@thedrk.com

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