Blogs by Dr.K

This analysis examines how Korean gamers play multiple game genres together using Association Analysis. Based on survey data from 285 gamers and 11 genres, the study identifies key Triplet patterns through Support and Lift. Competitive genres such as RTS, Battle Royale, and MOBA form the most common combination, while RPG-based Triplets show smaller but highly cohesive consumption clusters driven by long-term growth and immersion.

This analysis examines Korean gamers’ primary gaming platform choices in 2026, revealing a market firmly centered on PC and mobile. Nearly half of respondents identify PC as their main platform, while mobile—led by iOS—accounts for over 40%. Clear gender differences emerge: male gamers strongly favor PC, while female gamers lean toward mobile, particularly iOS. Monetization is widespread, with spending levels varying significantly by platform.

Analysis of 285 Korean gamers shows MOBA as the dominant default genre, with strong interest in battle royale and strategy titles. Casual games also rank high, revealing a balanced mix of hardcore and light users. Gender differences exist—men prefer competitive play, women lean casual—yet both engage heavily with MOBA.

This report highlights the top five overseas airports most loved by Korean travelers—Changi, Fukuoka, New Chitose, Sydney, and Heathrow—based on DRK’s direct consumer research. Insights reveal why these airports excel in duty-free shopping, efficiency, local experiences, and overall airport satisfaction. DRK provides trusted airport experience insights tailored to the Korean market.

G-STAR 2025, though smaller in scale, clearly highlighted Korea’s game industry trends: a strong return to PC and console titles, rapid expansion of K-game IP, and a shift toward UX-centered playable demos. Narrative-driven development also gained momentum. Despite reduced indie presence and the removed subculture zone, the event reinforced optimism for Korea’s gaming future.

The 2025 Osong Beauty Expo, held at the newly opened Cheongju OSCO Convention Center, highlighted the future of K-Beauty through exhibitions, conferences, and export consultations. Focusing on “Cosmeceuticals,” it showcased the cosmetics industry’s shift toward science-based innovation and expansion into Asia and Latin America. Korean beauty brands engaged with global buyers, building real partnerships. The expo is now a global K-Beauty hub and a flagship event of Cheongju OS

Autumn in Korea is a season where tradition meets emotion through vibrant festivals. The Royal Culture Festival in Seoul, the Andong Mask Dance Festival, and the Gangneung Coffee Festival — these events are more than local celebrations. They reveal how culture comes alive through human participation and shared experience. Korea’s autumn festivals are living cultural laboratories that beautifully express the human instinct to connect and take part.

The 30th Busan International Film Festival (BIFF) in 2025 is a global film festival that highlights the solidarity of Asian cinema, the revival of Korean cinema, and its crossroads with world cinema. With the newly established Busan Award and special programs, it will serve as a meaningful stage to capture industry changes and cultural trends.

K-pop Demon Hunters turned everyday Korean life into a global attraction. From tteokbokki on the floor to bathhouse scrubs, daily life became tourism content.