Direct Research Korea visits the Busan International Film Festival!
#biff #busaninternationalfilmfestival #film #filmfestival #filmfestivals #filmfest #busan #director #producers #korea #future...
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INSIGHTS: KOREA NOW
KOREA NOW provides insights through current market and marketing analysis.
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Jay Ahn
- Apr 6, 2021
- 2 min
SNS usage behavior in Korea (Q1)
The use of YouTube is a must for today's generation. People are gradually using YouTube in a passive and active manner as they can access...
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Jay Ahn
- Mar 29, 2021
- 1 min
DRK thank you all our clients
#marketingresearch #marketresearch #korea #qualitativeresearch
17 views0 comments
Jay Ahn
- Feb 5, 2021
- 1 min
Can ESG activities strike CPG Brands in Korea?
Starting from December 2020, transparent plastic bottles should be collected separately. Apartments should follow this rule from December...
13 views0 comments
Jay Ahn
- Jan 16, 2021
- 1 min
[Netnography] How to do it in Korea?
Thru the pandemic period of 2020, we were not able to meet people face to face. So, it impacts on fieldwork of market research in...
27 views0 comments
Jay Ahn
- Jan 15, 2021
- 1 min
[MarketResearch101] what does a market researcher do?
I recorded my lecture conducted last December. You may not understand if you cannot speak Korean. However, you may feel slightly how...
25 views0 comments
Jay Ahn
- Jul 22, 2020
- 1 min
Free datasets in Korea
Before you start a market research project in Korea, please visit here and check what you can find. There are more than 2,500 projects...
53 views0 comments
Jay Ahn
- Mar 12, 2020
- 1 min
#COVID19 lessons #2 in Korea
What is like to be 'work home' in Korea? We close office, school, daycare, and shopping arcade. Father and son share a small desk. Mom...
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Jay Ahn
- Jan 16, 2020
- 1 min
Face + Book = facebook.
Face + Book = facebook. That's how hashtag#FaceBookKorea decorates one of the bright sides in their office. 'Face' means a Korean...
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Jay Ahn
- Dec 3, 2019
- 1 min
Direct Research Korea Fieldwork Capability
Thank you all dear clients! We are reaching to the year-end. We like to share some of our 2019 FW pictures. #korea #marketresearch...
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Jay Ahn
- Nov 28, 2019
- 1 min
Good news for MMO RPG players
NC soft, a Korean game developer, revealed its in-house cross-platform 'purple'. It enables gamers to play 'Lineage Mobile 2' ...
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Jay Ahn
- Nov 5, 2019
- 1 min
Korean household needs more fridge store
Korean people don't eat kimchi as much as we used to, but 'kimchi fridge' sales keep increasing. Consumers see the fridge as alternative...
2 views0 comments
Jay Ahn
- Oct 16, 2019
- 1 min
Clean imported food sales increasing in Korea
The concern for clean food keeps increasing in Korea, particularly in the seafood sector since Japan and N.Korea release radioactive...
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Jay Ahn
- Mar 8, 2019
- 2 min
Gen Z: 2019 Beauty Trend Review in Korea
10/20's beauty trends may vary faster than ever before in Korea. Due to the change in their value and media usage. Here are the whys....
17 views0 comments
Jay Ahn
- Feb 13, 2019
- 1 min
[Korean Trends] 7hrs fresh food delivery service from an online eCommerce company
What if you order fresh grocery at 11:50pm tonight, but deliver home 7am next day? COUPANG #1 mobile commerce* makes this dream come true...
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Jay Ahn
- Jan 22, 2019
- 1 min
What if you order fresh grocery at 11:50pm tonight, but deliver home 7am next day?
COUPANG #1 mobile commerce* makes this dream come true in Korea. COUPANG made their company name through the ‘Rocket delivery’ service...
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